In case you've been living under a rock for the past few weeks, people have been dumping buckets of ice water on their heads in Facebook videos and nominating their friends to do the same. They're doing it to raise awareness (and money) for ALS, also known as Lou Gehrig's Disease. Though the meme has had its share of naysayers, the ALS Association announced Wednesday that it's received an incredible $94.3 million since July 29. For perspective, the ASL Association raised just $2.7 million in...
The Meme That Has People Dumping Ice Water On Themselves Has Raised Nearly $100 Million To Fight ALS
Business Insider - 27 Aug 2014 23:00
In case you've been living under a rock for the past few weeks, people have been dumping buckets of ice water on their heads in Facebook videos and nominating their friends to do the same. They're doing it to raise awareness (and money) for ALS, also known as Lou Gehrig's Disease. Though the meme has had its share of naysayers, the ALS Association announced Wednesday that it's received an incredible $94.3 million since July 29. For perspective, the ASL Association raised just $2.7 million in...
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